{"id":8553,"date":"2022-03-29T19:47:30","date_gmt":"2022-03-29T16:47:30","guid":{"rendered":"https:\/\/snovio.cn\/blog\/?p=8553"},"modified":"2022-09-17T06:32:56","modified_gmt":"2022-09-17T03:32:56","slug":"sales-psychology","status":"publish","type":"post","link":"https:\/\/snovio.cn\/blog\/sales-psychology\/","title":{"rendered":"\u9500\u552e\u5fc3\u7406\u5b66\uff1a\u4f60\u9700\u8981\u77e5\u9053\u7684B2B\u5ba2\u6237\u5fc3\u7406\u77e5\u8bc6"},"content":{"rendered":"<div class=\"table-of-contents\">\n<p class=\"table-of-contents__title\">\u6587\u7ae0\u76ee\u5f55<\/p>\n<ul>\n<li><a href=\"#1\">B2B\u9500\u552e\u51b3\u7b56\u5fc3\u7406\u5b66<\/a><\/li>\n<li><a href=\"#2\">B2B\u5ba2\u6237\u7684\u5fc3\u7406\u7c7b\u578b<\/a><\/li>\n<li><a href=\"#3\">\u6210\u529f\u9500\u552e\u7684\u5fc3\u7406\u6280\u5de7<\/a><\/li>\n<\/ul>\n<\/div>\n<p>\u5927\u5bb6\u77e5\u9053\uff0cB2B\u9500\u552e\u7684\u94fe\u6761\u5f88\u957f\uff0c\u901a\u5e38\u91c7\u8d2d\u51b3\u7b56\u662f\u901a\u8fc7\u7ec4\u7ec7\u7684\u6df1\u601d\u719f\u8651\u7684\uff0c\u4f46\u8d2d\u4e70\u51b3\u7b56\u5f88\u5c11\u5b8c\u5168\u4f9d\u8d56\u4e8e\u903b\u8f91\u3002 \u4e0e\u4efb\u4f55\u5176\u4ed6\u6c9f\u901a\u548c\u4e2a\u4eba\u4e92\u52a8\u53d1\u6325\u4f5c\u7528\u7684\u9886\u57df\u4e00\u6837\uff0c\u9500\u552e\uff08\u5c24\u5176\u662f B2B \u9500\u552e\uff09\u90fd\u4e0e\u60a8\u7684\u8bf4\u670d\u529b\u6709\u5173\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u8fd9\u5b8c\u5168\u53d6\u51b3\u4e8e\u4f60\u4f7f\u7528\u4ec0\u4e48\u5fc3\u7406\u6280\u5de7\u8ba9\u6f5c\u5728\u5ba2\u6237\u660e\u767d\u4ed6\u4eec\u786e\u5b9e\u9700\u8981\u4f60\u7684\u4ea7\u54c1\u3002<\/p>\n<p>\u6beb\u4e0d\u5938\u5f20\u5730\u8bf4\uff0c\u5fc3\u7406\u5b66\u582a\u79f0\u6210\u529f\u9500\u552e\u7684\u6838\u5fc3\u3002\u00a0 \u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u7684\u60f3\u6cd5\u5e76\u627e\u5230\u90a3\u4e9b\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6253\u5f00\u4ed6\u4eec\u5185\u5fc3\u4e4b\u95e8\u7684\u94a5\u5319\u4f3c\u4e4e\u5f88\u96be\uff0c\u4f46\u8fd9\u7edd\u5bf9\u503c\u5f97\u60a8\u82b1\u65f6\u95f4\u53bb\u7814\u7a76\u3002<\/p>\n<h2 id=\"1\">B2B\u9500\u552e\u51b3\u7b56\u5fc3\u7406\u5b66<\/h2>\n<p>\u9664\u975e\u60a8\u4ece\u786e\u5b9a\u7406\u60f3\u7684\u5ba2\u6237\u753b\u50cf\u5f00\u59cb\u7740\u624b\u4f60\u7684\u5ba2\u6237\u5f00\u53d1\uff0c\u5426\u5219\u6ca1\u6709\u4e00\u4e2a\u9500\u552e\u6d41\u7a0b\u4f1a\u975e\u5e38\u987a\u5730\u8fdb\u884c\u3002 \u4f46\u4f60\u5e94\u8be5\u4ece\u5fc3\u7406\u5b66\u7684\u89d2\u5ea6\u77e5\u9053\u548c\u4f60\u7684\u5ba2\u6237\u4f60\u8be5\u5982\u4f55\u6253\u4ea4\u9053\u3002 \u5c06\u5176\u7ffb\u8bd1\u6210\u9500\u552e\u8bed\u8a00\uff0c\u60a8\u5e94\u8be5\u4e86\u89e3\u60a8\u7684\u5ba2\u6237\u662f\u5982\u4f55\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\u7684\u3002<\/p>\n<p>\u8fd9\u91cc\u6709\u51e0\u4e2a\u5047\u8bbe\u3002<\/p>\n<h3>#1. B2B\u5ba2\u6237\u5728\u60c5\u611f\u4e0a\u505a\u51fa\u6700\u7ec8\u8d2d\u4e70\u51b3\u5b9a<\/h3>\n<p>\u4eba\u90fd\u662f\u903b\u8f91\u548c\u60c5\u611f\u7684\u52a8\u7269\uff0c\u4f46\u5728\u9500\u552e\u65b9\u9762\uff0c\u4e00\u4f4d\u5730\u7814\u7a76\u79d1\u5b66\u662f\u6b7b\u677f\u7684\uff1a95% \u7684\u8d2d\u4e70\u51b3\u5b9a\u662f\u6f5c\u610f\u8bc6\u7684\uff0c\u662f\u57fa\u4e8e\u611f\u89c9\u7684\u3002 \u5b9e\u9645\u4e0a\uff0c\u6839\u636e\u795e\u7ecf\u79d1\u5b66\u5bb6\u7684\u5927\u91cf\u7814\u7a76\uff0c\u5927\u8111\u5728\u4ea7\u751f\u60c5\u7eea\u7684\u533a\u57df\u53d7\u635f\u7684\u4eba\u65e0\u6cd5\u505a\u51fa\u51b3\u5b9a\u3002<\/p>\n<p>\u8fd9\u5e76\u4e0d\u610f\u5473\u7740\u63a8\u7406\u4e0e\u51b3\u7b56\u65e0\u5173\u3002 \u5b9e\u9645\u4e0a\uff0cB2B \u4ea4\u6613\u786e\u5b9e\u4ece\u63a8\u7406\u5f00\u59cb\uff0c\u636e\u6b64\uff0c\u5bf9\u4ea7\u54c1\u6216\u670d\u52a1\u6709\u4e00\u5b9a\u671f\u671b\u7684\u6f5c\u5728\u5ba2\u6237\u5c06\u6839\u636e\u89e3\u51b3\u65b9\u6848\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\u548c\u89e3\u51b3\u4ed6\u4eec\u7684\u75db\u70b9\u7684\u7a0b\u5ea6\u6765\u8bc4\u4f30\u4f60\u7684\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n<p>\u4f46\u6b63\u662f\u60c5\u7eea\u4fc3\u4f7f\u6f5c\u5728\u5ba2\u6237\u505a\u51fa\u6700\u7ec8\u8d2d\u4e70\u51b3\u5b9a\u3002<\/p>\n<p>\u5047\u8bbe\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u5728\u60a8\u548c\u60a8\u7684\u7ade\u4e89\u5bf9\u624b\u4e4b\u95f4\u8fdb\u884c\u9009\u62e9\uff0c\u5e76\u4e14\u4e24\u8005\u90fd\u540c\u6837\u6ee1\u8db3\u4e86\u6f5c\u5728\u5ba2\u6237\u7684\u9700\u6c42\u3002 \u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u60a8\u5438\u5f15\u4ed6\u4eec\u611f\u53d7\u7684\u80fd\u529b\u5c06\u6210\u4e3a\u60a8\u7684\u7ade\u4e89\u4f18\u52bf\uff0c\u56e0\u6b64\u60a8\u5c06\u6709\u66f4\u591a\u7684\u673a\u4f1a\u8d62\u5f97\u8ba2\u5355\u3002<\/p>\n<h3>#2.\u00a0 B2B\u5ba2\u6237\u9700\u8981\u60c5\u611f\u9a8c\u8bc1<\/h3>\n<p>\u5ba2\u6237\u4e0d\u4ec5\u4f1a\u6839\u636e\u60c5\u7eea\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\uff0c\u800c\u4e14\u4ed6\u4eec\u8fd8\u5e0c\u671b\u9500\u552e\u4ee3\u8868\u4ece\u4e00\u5f00\u59cb\u5c31\u5bf9\u5176\u8fdb\u884c\u9a8c\u8bc1\u3002<\/p>\n<p>\u60c5\u611f\u9a8c\u8bc1\u662f\u5411\u67d0\u4eba\u8868\u660e\u60a8\u63a5\u53d7\u4ed6\u4eec\u7684\u611f\u53d7\u3002 \u5f53\u5b69\u5b50\u4e3a\u574f\u6389\u7684\u73a9\u5177\u6216\u4ed6\u4eec\u6ca1\u6709\u505a\u7684\u4e8b\u60c5\u54ed\u6ce3\u65f6\uff0c\u7236\u6bcd\u80fd\u505a\u7684\u6700\u540e\u4e00\u4ef6\u4e8b\u5c31\u662f\u5f00\u59cb\u544a\u8bc9\u4ed6\u4eec\u8fd9\u79cd\u60c5\u51b5\u4e0d\u503c\u5f97\u4ed6\u4eec\u6cae\u4e27\u3002 \u4e8b\u5b9e\u4e0a\uff0c\u6210\u5e74\u4eba\u4e5f\u9700\u8981\u9a8c\u8bc1\u4ed6\u4eec\u7684\u60c5\u7eea\uff0c\u60a8\u7684 B2B \u5ba2\u6237\u4e5f\u662f\u5982\u6b64\u3002 \u5927\u7ea6<a href=\"https:\/\/www.salesforce.com\/resources\/articles\/customer-expectations\/?sfdc-redirect=369\">68%<\/a>\u7684\u5ba2\u6237\u5e0c\u671b\u54c1\u724c\u8868\u73b0\u51fa\u540c\u7406\u5fc3\u3002<\/p>\n<p>\u901a\u8fc7\u9a8c\u8bc1\u5ba2\u6237\u7684\u611f\u53d7\uff0c\u60a8\u53ef\u4ee5\u8bc1\u660e\u60a8\u5173\u5fc3\u4ed6\u4eec\u7684\u611f\u53d7\uff0c\u8fd9\u6709\u52a9\u4e8e\u60a8\u4e0e\u4ed6\u4eec\u5efa\u7acb\u66f4\u7262\u56fa\u7684\u5ba2\u6237\u5173\u7cfb\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.snov.io\/blog\/wp-content\/uploads\/2022\/03\/Background456.png\" alt=\"B2B sales leads need emotional validation\" \/><\/p>\n<p style=\"text-align: center;\"><em>\u6765\u6e90\uff1a<a href=\"https:\/\/www.salesforce.com\/resources\/articles\/customer-expectations\/\">Salesforce<\/a><\/em><\/p>\n<p>\u63d0\u9ad8\u4f60\u5728\u9500\u552e\u5f53\u4e2d\u7684\u503e\u542c\u80fd\u529b\u3002 \u6ce8\u610f\u4f60\u7684\u5ba2\u6237\u7684\u6240\u6709\u611f\u53d7\u3002\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u5411\u60a8\u627f\u8ba4\u4ed6\u4eec\u76ee\u524d\u9047\u5230\u7684\u95ee\u9898\u8ba9\u4ed6\u4eec\u611f\u5230\u6cae\u4e27\uff0c\u8bf7\u544a\u8bc9\u4ed6\u4eec\u60a8\u4e86\u89e3\u4ed6\u4eec\u7684\u611f\u53d7\uff0c\u5e76\u4e14\u4f53\u9a8c\u8fd9\u4e9b\u611f\u53d7\u548c\u60c5\u7eea\u662f\u6b63\u5e38\u7684\u3002 \u63d0\u9192\u4ed6\u4eec\u4f60\u662f\u6765\u5e2e\u5fd9\u7684\u3002<\/p>\n<h3>#3. B2B\u9500\u552e\u9700\u8981\u6709\u4eba\u60c5\u5473<\/h3>\n<p>\u6211\u4eec\u90fd\u60f3\u611f\u5230\u7279\u522b\u3002 \u5982\u679c\u4f60\u8ba4\u4e3a\u8fd9\u79cd\u5fc3\u7406\u65b9\u9762\u4e0eB2C \u5173\u7cfb\u800c\u4e0d\u662fB2B\u76f8\u5173\uff0c\u6211\u4e0d\u5f97\u4e0d\u8ba9\u4f60\u5931\u671b\u3002<\/p>\n<p>\u5728B2B\u9500\u552e\u4e2d\uff0c\u60a8\u5e94\u8be5\u4e0d\u9057\u4f59\u529b\u5730\u5c1d\u8bd5\uff1a<a href=\"https:\/\/www.themarketingblender.com\/statistics-boost-sales\/\">84%\u7684\u51b3\u7b56\u8005<\/a>\u8868\u793a\uff0c\u88ab\u89c6\u4e3a\u4e00\u4e2a\u4eba\u662f\u8d62\u5f97\u4e1a\u52a1\u7684\u9996\u8981\u56e0\u7d20\u3002 \u66f4\u4e0d\u7528\u8bf472%\u7684 B2B \u5ba2\u6237\u5e0c\u671b\u901a\u8fc7\u5b9a\u5236\u4f53\u9a8c\u6df1\u5165\u4e86\u89e3\u4ed6\u4eec\u7684\u9700\u6c42\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.snov.io\/blog\/wp-content\/uploads\/2022\/03\/Background457.png\" alt=\"B2B sales leads want personalization\" \/><\/p>\n<p style=\"text-align: center;\"><em>\u6765\u6e90\uff1a<a href=\"https:\/\/referralrock.com\/blog\/b2b-marketing-strategies\/\">Referral Rock<\/a><\/em><\/p>\n<h4>\u5982\u4f55\u5411\u4f60\u7684\u5ba2\u6237\u8868\u793a\u4ed6\u4eec\u662f\u7279\u522b\u7684<\/h4>\n<p>\u9996\u5148\uff0c\u786e\u4fdd\u60a8\u5bf9\u6bcf\u4e2a\u6f5c\u5728\u5ba2\u6237\u90fd\u6709\u4e2a\u4eba\u65b9\u6cd5\u3002 \u6839\u636e\u7279\u5b9a\u5ba2\u6237\u7684\u9700\u6c42\u5b9a\u5236\u60a8\u53d1\u9001\u7684\u6bcf\u6761\u6d88\u606f\u548c\u5171\u4eab\u7684\u6bcf\u6761\u4fe1\u606f\u3002\u7b2c\u4e8c\uff0c\u63d0\u4f9b\u4e00\u6d41\u7684\u5ba2\u6237\u670d\u52a1\u3002 \u4f7f\u7528\u5c3d\u53ef\u80fd\u591a\u7684\u6e20\u9053\u4e0e\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u8fdb\u884c\u6c9f\u901a\uff0c\u7acb\u5373\u56de\u590d\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u7684\u8be2\u95ee\uff0c\u6240\u6709\u8fd9\u4e9b\u90fd\u53ea\u6709\u4e00\u4e2a\u76ee\u6807 &#8211; \u5411\u4ed6\u4eec\u5c55\u793a\u60a8\u662f\u5173\u5fc3\u4ed6\u4eec\u7684\u516c\u53f8\uff0c\u4ed6\u4eec\u53ef\u4ee5\u4f9d\u8d56\u7684\u516c\u53f8\u3002<\/p>\n<h3>#4. B2B\u9500\u552e\u9700\u8981\u63d0\u9ad8\u4e13\u4e1a\u5ea6<\/h3>\n<p>\u60f3\u8c61\u4e00\u4e0b\u53c2\u52a0\u821e\u8e48\u8bfe\u6216\u4efb\u4f55\u5176\u4ed6\u8bfe\u7a0b\u3002 \u5f53\u4f60\u4e3a\u4ed6\u4eec\u4ed8\u94b1\u65f6\uff0c\u4f60\u771f\u6b63\u4ed8\u94b1\u7684\u662f\u4ec0\u4e48\uff1f \u4f60\u4e0d\u4f1a\u7b80\u5355\u5730\u628a\u94b1\u7ed9\u4e00\u4e2a\u770b\u8d77\u6765\u50cf\u5bb6\u6559\u7684\u4eba\uff0c\u5bf9\u5417\uff1f \u4e8b\u5b9e\u662f\uff0c\u4f60\u4ed8\u94b1\u7ed9\u4e00\u4e2a\u5e2e\u52a9\u4f60\u4ece\u4e00\u4e2a\u8774\u8776\u98de\u821e\u8005\u6210\u957f\u4e3a\u4f18\u96c5\u821e\u8005\u7684\u4eba\uff0c\u5373\u5e2e\u52a9\u4f60\u89e3\u51b3\u95ee\u9898\u3002<\/p>\n<p>\u4e0e\u60a8\u7684 B2B \u9500\u552e\u7ebf\u7d22\u76f8\u540c\u3002 \u4ed6\u4eec\u5bfb\u6c42\u4e00\u4e9b\u5e2e\u52a9\u6765\u89e3\u51b3\u4ed6\u4eec\u81ea\u5df1\u65e0\u6cd5\u89e3\u51b3\u7684\u95ee\u9898\u3002 \u4ed6\u4eec\u5e0c\u671b\u5c06\u60a8\u89c6\u4e3a\u4e00\u4e2a\u786e\u5207\u77e5\u9053\u5e94\u8be5\u505a\u4ec0\u4e48\u7684\u4eba\u2014\u2014\u4e13\u5bb6\u3002<\/p>\n<h4>\u5982\u4f55\u4f53\u73b0\u4f60\u7684\u9500\u552e\u4e13\u4e1a\u7a0b\u5ea6\uff1a<\/h4>\n<ul>\n<li>\u8981\u6709\u4e3b\u89c1\u3002 \u4e0d\u8981\u5bb3\u6015\u8bf4\u660e\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u9700\u8981\u4ec0\u4e48\u6765\u89e3\u51b3\u4ed6\u4eec\u7684\u95ee\u9898\u3002 \u6e05\u695a\u800c\u81ea\u4fe1\u5730\u544a\u8bc9\u4ed6\u4eec\u5e94\u8be5\u77e5\u9053\u7684\u4e00\u5207\u3002<\/li>\n<li>\u6de1\u5b9a\u3002 \u5728\u8d62\u5f97\u6f5c\u5728\u5ba2\u6237\u82b3\u5fc3\u7684\u8fc7\u7a0b\u4e2d\uff0c\u60a8\u53ef\u80fd\u4f1a\u9047\u5230\u8bb8\u591a\u9500\u552e\u5f02\u8bae\u3002 \u6c89\u7740\u51b7\u9759\uff0c\u8bf4\u8bdd\u8981\u8db3\u591f\u6162\uff0c\u8ba9\u4ed6\u4eec\u770b\u5230\u4f60\u5bf9\u81ea\u5df1\u8bf4\u7684\u6bcf\u4e00\u4e2a\u5b57\u90fd\u975e\u5e38\u6709\u628a\u63e1\u3002<\/li>\n<li>\u503e\u542c\u3002 \u5bf9\u4f60\u7684\u5bf9\u8bdd\u8005\u7684\u610f\u89c1\u6301\u5f00\u653e\u6001\u5ea6\u662f\u4f60\u6210\u4e3a\u4e13\u5bb6\u7684\u53e6\u4e00\u4e2a\u6807\u5fd7\uff0c\u56e0\u4e3a\u4f60\u8868\u660e\u4f60\u4e0d\u5bb3\u6015\u9762\u5bf9\u53cd\u5bf9\u548c\u4e89\u8bba\u3002<\/li>\n<li>\u6ce8\u610f\u4f60\u7684\u8bed\u8a00\u3002 \u907f\u514d\u53ef\u80fd\u4f1a\u9020\u6210\u60a8\u7f3a\u4e4f\u81ea\u4fe1\u7684\u5370\u8c61\u7684\u8a00\u8bed\u6a21\u5f0f\uff0c\u4f8b\u5982\u201c\u6211\u4e0d\u786e\u5b9a\u201d\u3001\u201c\u53ef\u80fd\u201d\u7b49\u3002<\/li>\n<\/ul>\n<h3>#5.\u00a0 B2B\u9500\u552e\u9700\u8981\u5efa\u7acb\u4fe1\u4efb<\/h3>\n<p>B2B\u9500\u552e\u4f9d\u8d56\u4e8e\u5728\u5356\u5bb6\u548c\u4e70\u5bb6\u4e24\u65b9\u4e4b\u95f4\u5efa\u7acb\u6709\u610f\u4e49\u7684\u5173\u7cfb\u3002 \u6240\u6709\u5173\u7cfb\u7684\u57fa\u7840\u662f\u4ec0\u4e48\uff1f \u4fe1\u4efb\uff0c\u5f53\u7136\u3002 \u4f46\u53ea\u6709<a href=\"https:\/\/blog.hubspot.com\/sales\/sales-statistics\">3%<\/a>\u7684\u4e70\u5bb6\u4fe1\u4efb\u9500\u552e\u4ee3\u8868\uff0c\u8fd9\u544a\u8bc9\u6211\u4eec\u4fe1\u4efb\u662f\u6211\u4eec\u5e94\u8be5\u66f4\u597d\u5730\u7406\u89e3\u7684\u9500\u552e\u5fc3\u7406\u65b9\u9762\u3002<\/p>\n<p>\u6f5c\u5728\u5ba2\u6237\u5e94\u8be5\u89c9\u5f97\u4f60\u544a\u8bc9\u4ed6\u4eec\u7684\u662f\u6b63\u786e\u7684\u3002 \u786e\u4fdd\u4f60\u7528\u6210\u529f\u7684\u8bc1\u636e\u652f\u6301\u4f60\u7684\u65ad\u8a00\u3002 \u4f8b\u5982\uff0c\u63d0\u4f9b\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u5982\u4f55\u5e2e\u52a9\u5176\u4ed6\u516c\u53f8\u5b9e\u73b0\u5176\u76ee\u6807\u7684\u8bc1\u660e\u3002 \u8fd9\u5c06\u8868\u660e\u60a8\u7684\u4ea7\u54c1\u5bf9\u4ed6\u4eec\u6709\u6548\u3002<\/p>\n<p>\u7528\u6570\u5b57\u8bf4\u8bdd\uff08\u4f8b\u5982\uff0c\u60a8\u7684\u5ba2\u6237\u5728\u8d2d\u4e70\u60a8\u7684\u4ea7\u54c1\u540e\u6536\u5165\u589e\u957f\u4e86\u591a\u5c11\uff09\uff0c\u4ee5\u5728\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u773c\u4e2d\u83b7\u5f97\u66f4\u591a\u53ef\u4fe1\u5ea6\u3002 \u907f\u514d\u4f7f\u7528<a href=\"https:\/\/blog.hubspot.com\/sales\/sales-statistics\">\u53ef\u80fd\u7834\u574f\u4fe1\u4efb\u7684\u82f1\u6587\u77ed<\/a>\u8bed\u3002<\/p>\n<p>\u5efa\u7acb\u878d\u6d3d\u5173\u7cfb\u7684\u53e6\u4e00\u4e2a\u5173\u952e\u65b9\u9762\u662f\u4e0e\u6f5c\u5728\u5ba2\u6237\u5efa\u7acb\u53cb\u597d\u5173\u7cfb\u3002 \u5f53\u4f60\u63ed\u793a\u4f60\u4eba\u6027\u7684\u4e00\u9762\u65f6\uff0c\u4f60\u4f1a\u66f4\u597d\u5730\u5e94\u5bf9\u5b83\u3002 \u5c55\u793a\u60a8\u7684\u4e2a\u6027\u5e76\u5206\u4eab\u60a8\u8fc7\u53bb\u7684\u7ecf\u5386\u548c\u611f\u53d7\uff0c\u7c7b\u4f3c\u4e8e\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u6b63\u5728\u7ecf\u5386\u7684\u4e8b\u60c5\u3002 \u8fd9\u5c06\u5e2e\u52a9\u60a8\u4e0e\u6f5c\u5728\u5ba2\u6237\u5efa\u7acb\u4e00\u79cd\u8054\u7cfb\u3002<\/p>\n<h3>#6. B2B\u5ba2\u6237\u66f4\u5173\u5fc3\u4ef7\u503c\u800c\u4e0d\u662f\u4ef7\u683c<\/h3>\n<p>\u5c3d\u7ba1\u4ef7\u683c\u65e0\u7591\u662f\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\u7684\u4e00\u4e2a\u91cd\u8981\u6807\u51c6\uff0c\u4f46\u4e8b\u5b9e\u662f\uff0c\u5982\u679c\u60a8\u63d0\u4f9b\u7ade\u4e89\u5bf9\u624b\u4e2d\u6700\u4f4e\u7684\u4ef7\u683c\uff0c\u60a8\u7684\u5ba2\u6237\u4e0d\u4e00\u5b9a\u4f1a\u9009\u62e9\u60a8\u7684\u4ea7\u54c1\u3002<\/p>\n<p>\u60a8\u7684B2B\u5ba2\u6237\u4f18\u5148\u8003\u8651\u7684\u662f\u4ed6\u4eec\u4ece\u8d2d\u4e70\u60a8\u7684\u4ea7\u54c1\u4e2d\u83b7\u5f97\u7684\u4ef7\u503c\u548c\u6295\u8d44\u56de\u62a5\u3002<\/p>\n<p>\u4e0e\u5176\u63d0\u4f9b\u6700\u4f4e\u4ef7\u683c\uff0c\u4e0d\u5982\u66f4\u5173\u6ce8\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u53ef\u4ee5\u4e3a\u5ba2\u6237\u5e26\u6765\u7684\u72ec\u7279\u4f18\u52bf\u3002 \u5982\u679c\u60a8\u5c06\u4ea7\u54c1\u6bd4\u8f83\u4f5c\u4e3a\u8425\u9500\u6216\u9500\u552e\u7b56\u7565\u7684\u4e00\u90e8\u5206\uff0c\u8bf7\u8003\u8651\u60a8\u7684\u4ea7\u54c1\u5982\u4f55\u56e0\u5176\u7279\u6027\u548c\u529f\u80fd\u800c\u5728\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u5b9a\u4ef7\u3002<\/p>\n<h2 id=\"2\">B2B\u5ba2\u6237\u7684\u5fc3\u7406\u7c7b\u578b<\/h2>\n<p>\u65e2\u7136\u6211\u4eec\u5df2\u7ecf\u8ba8\u8bba\u4e86 B2B\u5ba2\u6237\u7684\u5fc3\u7406\uff0c\u6211\u5efa\u8bae\u770b\u770b\u4f60\u5728\u9500\u552e\u4e2d\u53ef\u80fd\u9047\u5230\u7684\u4e70\u5bb6\u5fc3\u7406\u753b\u50cf\u3002 \u5173\u4e8e\u4e70\u5bb6\u6027\u683c\u7c7b\u578b\u7684\u77e5\u8bc6\u662f\u8bc4\u4f30\u60a8\u7684\u53d7\u4f17\u3001\u5b9a\u4f4d\u6b63\u786e\u7684\u6f5c\u5728\u5ba2\u6237\u5e76\u6700\u7ec8\u8fbe\u6210\u66f4\u591a\u4ea4\u6613\u7684\u5173\u952e\u3002<\/p>\n<p>\u53ef\u80fd\u5bf9\u60a8\u6709\u6240\u5e2e\u52a9\u7684\u662f DISC \u989c\u8272\u8bc4\u4f30\u6a21\u578b\u3002 \u6709\u4e86\u5b83\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u914d\u8272\u65b9\u6848\u8bc4\u4f30\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u548c\u73b0\u6709\u5ba2\u6237\uff0c\u6bcf\u79cd\u989c\u8272\u90fd\u5bf9\u5e94\u4e8e\u67d0\u4e9b\u7279\u5f81\uff1a<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><b>D<\/b>=Dominant<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff9900;\"><b>I<\/b>\u00a0= Influencing<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #339966;\"><b>S<\/b>\u00a0= Steady\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #3366ff;\"><b>C<\/b>\u00a0= Cautious<\/span><\/p>\n<p><span style=\"color: #000000;\">\u901a\u8fc7\u7528\u989c\u8272\u53ef\u89c6\u5316\u5fc3\u7406\u753b\u50cf\uff0c\u60a8\u5c06\u66f4\u597d\u5730\u4e86\u89e3\u6bcf\u79cd\u5ba2\u6237\u7c7b\u578b\u662f\u5982\u4f55\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\u7684\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u76f8\u5e94\u5730\u8c03\u6574\u4e0e\u4ed6\u4eec\u7684\u4e92\u52a8\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.snov.io\/blog\/wp-content\/uploads\/2022\/03\/Background458.png\" alt=\"B2B\u5ba2\u6237\u5fc3\u7406\u7c7b\u578b\" width=\"732\" height=\"757\" \/><\/p>\n<p style=\"text-align: center;\"><em>\u6765\u6e90\uff1a<a href=\"https:\/\/greator.com\/en\/disc\/\">Greator<\/a><\/em><\/p>\n<h3>Dominate Leads<\/h3>\n<p>\u4e3b\u5bfc\u6216\u7ea2\u8272\u7ebf\u7d22\u901a\u5e38\u884c\u52a8\u51b2\u52a8\uff0c\u51b3\u7b56\u8fc5\u901f\u3002 \u4ed6\u4eec\u559c\u6b22\u5728\u4f1a\u8bae\u4e2d\u79ef\u6781\u4e3b\u52a8\uff0c\u5927\u58f0\u8bf4\u8bdd\uff0c\u7ecf\u5e38\u6253\u65ad\u5bf9\u8bdd\u8005\uff0c\u5e76\u9075\u5b88\u81ea\u5df1\u7684\u89c4\u5219\u3002 \u4ed6\u4eec\u575a\u6301\u4e0d\u61c8\uff0c\u5728\u5f97\u5230\u4ed6\u4eec\u60f3\u8981\u7684\u4e1c\u897f\u4e4b\u524d\u4e0d\u4f1a\u505c\u6b62\u3002 \u56e0\u6b64\uff0c\u5bf9\u4e8e\u9500\u552e\u4eba\u5458\u6765\u8bf4\uff0c\u4ed6\u4eec\u5f80\u5f80\u770b\u8d77\u6765\u5f88\u56fa\u6267\uff0c\u96be\u4ee5\u5f71\u54cd\u2014\u2014\u4e8b\u5b9e\u4e0a\uff0c\u4ed6\u4eec\u559c\u6b22\u81ea\u5df1\u5f71\u54cd\u4ed6\u4eba\u3002<\/p>\n<h4>\u5982\u4f55\u5411\u5360\u4e3b\u5bfc\u5730\u4f4d\u7684\u6f5c\u5728\u5ba2\u6237\u8fdb\u884c\u9500\u552e\uff1a<\/h4>\n<ul>\n<li>\u7531\u4e8e\u652f\u914d\u8005\u66f4\u559c\u6b22\u8bf4\u8bdd\u800c\u4e0d\u662f\u503e\u542c\uff0c\u6240\u4ee5\u8981\u6210\u4e3a\u4e00\u4e2a\u597d\u7684\u503e\u542c\u8005\uff0c\u5e76\u59cb\u7ec8\u76f4\u8a00\u4e0d\u8bb3\u3002 \u4e0d\u8981\u62d0\u5f2f\u62b9\u89d2\uff0c\u907f\u514d\u5197\u957f\u7684\u9648\u8ff0\u3002<\/li>\n<li>\u4e3a\u9500\u552e\u4f1a\u8bae\u505a\u597d\u5145\u5206\u51c6\u5907\u3002 \u5982\u679c\u60a8\u4e0d\u786e\u5b9a\u4ed6\u4eec\u8be2\u95ee\u7684\u5185\u5bb9\uff0c\u6700\u597d\u540c\u610f\u68c0\u67e5\u5e76\u8ddf\u8fdb\u3002<\/li>\n<li>\u7528\u4e8b\u5b9e\u8bc1\u660e\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u5bf9\u6f5c\u5728\u5ba2\u6237\u7684\u771f\u6b63\u6548\u7387\uff0c\u5c55\u793a\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u7684\u597d\u5904\u3002<\/li>\n<li>\u5229\u7528\u4e3b\u5bfc\u8005\u7684\u7ade\u4e89\u7cbe\u795e\u53d1\u6325\u81ea\u5df1\u7684\u4f18\u52bf\uff0c\u5e76\u4e13\u6ce8\u4e8e\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u5c06\u5982\u4f55\u5e2e\u52a9\u4ed6\u4eec\u7684\u4e1a\u52a1\u4e0e\u540c\u884c\u4e1a\u7684\u5176\u4ed6\u516c\u53f8\u7ade\u4e89\u3002<\/li>\n<\/ul>\n<h3>Influencing Leasd<\/h3>\n<p>\u6709\u5f71\u54cd\u529b\u6216\u9ec4\u8272\u7ebf\u7d22\u901a\u5e38\u662f\u5584\u4e8e\u4ea4\u9645\u548c\u968f\u548c\u7684\u4eba\uff0c\u4ed6\u4eec\u559c\u6b22\u805a\u4f1a\uff0c\u6210\u4e3a\u805a\u5149\u706f\u4e0b\u548c\u5a31\u4e50\u4ed6\u4eba\u3002 \u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u4ed6\u4eec\u81ea\u5df1\u53ef\u4ee5\u6210\u4e3a\u4f18\u79c0\u7684\u9500\u552e\u4eba\u5458\uff0c\u5177\u6709\u5f71\u54cd\u4ed6\u4eba\u51b3\u7b56\u7684\u624d\u80fd\u3002 \u4f5c\u4e3a\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u53ef\u80fd\u975e\u5e38\u70ed\u8877\u4e8e\u4ee5\u975e\u6b63\u5f0f\u65b9\u5f0f\u8ba8\u8bba\u60a8\u7684\u4ea7\u54c1\u3002 \u7136\u800c\uff0c\u4ed6\u4eec\u5f88\u53ef\u80fd\u4e0d\u4f1a\u592a\u5728\u610f\u7ec6\u8282\uff0c\u800c\u4e14\u5c31\u50cf\u652f\u914d\u8005\u4e00\u6837\uff0c\u4ed6\u4eec\u66f4\u613f\u610f\u591a\u8bf4\u800c\u4e0d\u662f\u542c\u3002<\/p>\n<h4>\u5982\u4f55\u5411\u6709\u5f71\u54cd\u529b\u7684\u6f5c\u5728\u5ba2\u6237\u9500\u552e\uff1a<\/h4>\n<ul>\n<li>\u907f\u514d\u8fc7\u591a\u7684\u5f62\u5f0f\uff0c\u5e76\u5c1d\u8bd5\u4ece\u4eba\u6027\u5316\u7684\u89d2\u5ea6\u5c55\u793a\u60a8\u7684\u4ea7\u54c1\u3002 \u4e0e\u5176\u5173\u6ce8\u7ec6\u8282\u548c\u4e8b\u5b9e\uff0c\u4e0d\u5982\u5173\u6ce8\u89e3\u51b3\u65b9\u6848\u7684\u4ef7\u503c\u3002<\/li>\n<li>\u5982\u679c\u60a8\u7684\u516c\u53f8\u63d0\u4f9b\u51fa\u8272\u7684\u5ba2\u6237\u670d\u52a1\uff0c\u8bf7\u4e0d\u8981\u9519\u8fc7\u4efb\u4f55\u5f3a\u8c03\u5b83\u7684\u673a\u4f1a\u3002 \u5f71\u54cd\u8005\u901a\u5e38\u671f\u671b\u4fe1\u606f\u4e0e\u79ef\u6781\u7684\u5ba2\u6237\u4f53\u9a8c\u76f8\u5173\u8054\u3002 \u56e0\u6b64\uff0c\u8bf7\u901a\u8fc7\u63a8\u8350\u548c\u6848\u4f8b\u7814\u7a76\u6765\u652f\u6301\u60a8\u7684\u4ea7\u54c1\u3002<\/li>\n<li>\u4f7f\u7528\u60c5\u7eea\u5316\u8bed\u8a00\u5e76\u4e13\u6ce8\u4e8e\u611f\u53d7\uff0c\u4f8b\u5982\uff0c\u73b0\u6709\u5ba2\u6237\u5728\u9047\u5230\u7c7b\u4f3c\u60c5\u51b5\u65f6\u7ecf\u5386\u4e86\u54ea\u4e9b\u60c5\u7eea\uff0c\u4ee5\u53ca\u4ed6\u4eec\u5728\u5c1d\u8bd5\u60a8\u7684\u670d\u52a1\u540e\u7684\u611f\u53d7\u3002<\/li>\n<li>\u6700\u540e\u603b\u7ed3\u4f60\u7684\u8c08\u8bdd\u5e76\u91cd\u8ff0\u4f60\u7684 CTA\uff08\u4f8b\u5982\uff0c\u201c\u6240\u4ee5\u6211\u4eec\u540c\u610f\u4f60\u770b\u4e00\u4e0b\u6f14\u793a\uff0c\u6211\u4eec\u4f1a\u5728\u4e0b\u5468\u4e09\u8fdb\u884c\u89c6\u9891\u901a\u8bdd\uff0c\u5bf9\u5427\uff1f\u201d\uff09\u3002<\/li>\n<\/ul>\n<h3>Steady Leads<\/h3>\n<p>\u7a33\u5b9a\u6216\u7eff\u8272\u7684\u7ebf\u7d22\u901a\u5e38\u662f\u51b7\u9759\u7684\u8c03\u89e3\u4eba\uff0c\u4e0d\u559c\u6b22\u4e89\u8bba\u6216\u6fc0\u70c8\u7684\u8fa9\u8bba\u3002 \u6709\u65f6\u8fd9\u5c31\u662f\u4ed6\u4eec\u5f88\u96be\u8bf4\u201c\u4e0d\u201d\u7684\u539f\u56e0\u3002\u4f46\u662f\uff0c\u4ed6\u4eec\u6ca1\u6709\u201c\u4e0d\u201d\u5e76\u4e0d\u4e00\u5b9a\u610f\u5473\u7740\u201c\u662f\u201d\uff0c\u6240\u4ee5\u5728\u5411\u4ed6\u4eec\u9500\u552e\u65f6\u5e94\u8be5\u8003\u8651\u5230\u8fd9\u4e00\u70b9\u3002<\/p>\n<p>\u50cf\u9ec4\u8272\u7ebf\u7d22\u4e00\u6837\uff0c\u7eff\u8272\u4e70\u5bb6\u53cb\u597d\u3001\u652f\u6301\u5e76\u559c\u6b22\u975e\u6b63\u5f0f\u7684\u5bf9\u8bdd\u98ce\u683c\u3002 \u4f46\u662f\uff0c\u4e0e\u524d\u4e24\u79cd\u4e0d\u540c\u7684\u662f\uff0c\u4ed6\u4eec\u559c\u6b22\u542c\uff0c\u800c\u4e14\u505a\u4e8b\u8ba4\u771f\u3002 \u6240\u4ee5\u4e0d\u8981\u7b49\u4ed6\u4eec\u505a\u51fa\u5feb\u901f\u51b3\u5b9a\u3002 \u4ed6\u4eec\u9700\u8981\u4fe1\u4efb\u60a8\u7684\u516c\u53f8\u6765\u505a\u51fa\u51b3\u5b9a\uff0c\u5e76\u4e14\u53ef\u80fd\u9700\u8981\u5728\u7ed9\u51fa\u6700\u7ec8\u51b3\u5b9a\u4e4b\u524d\u54a8\u8be2\u4ed6\u4eec\u7684\u56e2\u961f\u6210\u5458\u3002<\/p>\n<h4>\u5982\u4f55\u9500\u552e\u7ed9\u7a33\u5b9a\u7684\u6f5c\u5728\u5ba2\u6237\uff1a<\/h4>\n<ul>\n<li>\u82b1\u65f6\u95f4\u4e0e\u7eff\u8272\u6f5c\u5728\u5ba2\u6237\u5efa\u7acb\u4fe1\u4efb\u3002 \u7ed9\u4e88\u652f\u6301\uff0c\u51b3\u4e0d\u5484\u5484\u903c\u4eba\u3002 \u76f8\u53cd\uff0c\u8981\u5e73\u7a33\u5730\u5f15\u5bfc\u4ed6\u4eec\u5b8c\u6210\u51b3\u7b56\u8fc7\u7a0b\u3002<\/li>\n<li>\u4e13\u6ce8\u4e8e\u53ef\u89c6\u5316\u4ed6\u4eec\u7684\u516c\u53f8\u5728\u4f7f\u7528\u60a8\u7684\u4ea7\u54c1\u540e\u5c06\u80fd\u591f\u5b9e\u73b0\u7684\u76ee\u6807\u3002<\/li>\n<li>\u8bb2\u6545\u4e8b\u901a\u5e38\u4f1a\u8bf4\u670d\u7eff\u8272\u7ebf\u7d22\u3002 \u7528\u6210\u529f\u4f7f\u7528\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u7c7b\u4f3c\u5ba2\u6237\u7684\u6545\u4e8b\u6765\u652f\u6301\u60a8\u7684\u4ea7\u54c1\u3002<\/li>\n<li>\u7531\u4e8e\u7eff\u8272\u6f5c\u5728\u5ba2\u6237\u53ef\u80fd\u5bf9\u51b3\u7b56\u6709\u4e9b\u7126\u8651\uff0c\u56e0\u6b64\u8bf7\u5411\u4ed6\u4eec\u4fdd\u8bc1\u8d2d\u4e70\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u4e0d\u4f1a\u7ed9\u4ed6\u4eec\u5e26\u6765\u4efb\u4f55\u98ce\u9669\u3002<\/li>\n<\/ul>\n<h3>Cautious Leads<\/h3>\n<p>\u8c28\u614e\u6216\u84dd\u8272\u7684\u6f5c\u5728\u5ba2\u6237\u662f\u6700\u8c28\u614e\u7684\u4e70\u5bb6\u7c7b\u578b\u3002 \u4ed6\u4eec\u662f\u7ec4\u7ec7\u826f\u597d\u3001\u6ce8\u91cd\u7ec6\u8282\u7684\u4eba\uff0c\u5177\u6709\u5206\u6790\u80fd\u529b\uff0c\u975e\u5e38\u6ce8\u91cd\u8d28\u91cf\uff0c\u4ece\u4e0d\u505a\u51fa\u51b2\u52a8\u7684\u51b3\u5b9a\u3002 \u76f8\u53cd\uff0c\u4ed6\u4eec\u4f1a\u8fdb\u884c\u5f7b\u5e95\u7684\u5e02\u573a\u8c03\u67e5\u5e76\u8bc4\u4f30\u6240\u6709\u4ea7\u54c1\u529f\u80fd\u3002 \u5728\u9500\u552e\u8c08\u8bdd\u4e2d\uff0c\u4ed6\u4eec\u503e\u5411\u4e8e\u63d0\u51fa\u5f88\u591a\u95ee\u9898\u5e76\u505a\u7b14\u8bb0\u3002 \u4e0d\u8981\u6307\u671b\u4ed6\u4eec\u4f1a\u5f88\u5feb\u505a\u51fa\u51b3\u5b9a\u2014\u2014\u8c28\u614e\u7684\u6f5c\u5728\u5ba2\u6237\u9700\u8981\u65f6\u95f4\u6765\u4ed4\u7ec6\u8003\u8651\u3002<\/p>\n<p>\u5982\u679c\u60a8\u63a5\u8fd1\u5236\u5b9a\u9500\u552e\u5efa\u8bae\u7684\u9636\u6bb5\uff0c\u5bf9\u4e8e\u8fd9\u4e9b\u6f5c\u5728\u5ba2\u6237\uff0c\u4e66\u9762\u9500\u552e\u5efa\u8bae\u6bd4\u4ed6\u4eec\u7684\u53e3\u5934\u5bf9\u5e94\u66f4\u597d\uff0c\u56e0\u4e3a\u84dd\u8272\u6f5c\u5728\u5ba2\u6237\u9700\u8981\u6c38\u4e45\u8bb0\u5f55\u6240\u6709\u7d22\u8d54\u3002<\/p>\n<h4>\u5982\u4f55\u9500\u552e\u7ed9\u7a33\u5b9a\u7684\u6f5c\u5728\u5ba2\u6237\uff1a<\/h4>\n<ul>\n<li>\u4e3a\u6f2b\u957f\u7684\u9500\u552e\u5468\u671f\u505a\u597d\u51c6\u5907\uff0c\u4e0d\u8981\u6025\u4e8e\u52a0\u5feb\u901f\u5ea6\u3002 \u76f8\u53cd\uff0c\u8981\u5145\u5206\u5c0a\u91cd\u8fd9\u4e9b\u4eba\u7684\u5206\u6790\u5929\u6027\u3002<\/li>\n<li>\u5c3d\u53ef\u80fd\u591a\u5730\u63d0\u4f9b\u6709\u5173\u60a8\u7684\u4ea7\u54c1\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u907f\u514d\u4f7f\u7528\u8bf8\u5982\u201c\u4f7f\u7528\u6211\u4eec\u4ea7\u54c1\u7684\u516c\u53f8\u589e\u52a0\u4e86\u6536\u5165\u201d\u4e4b\u7c7b\u7684\u4e00\u822c\u6027\u9648\u8ff0\u3002 \u4ed6\u4eec\u5bf9\u4e8b\u5b9e\u548c\u6570\u5b57\u611f\u5174\u8da3\uff0c\u6240\u4ee5\u544a\u8bc9\u4ed6\u4eec\u589e\u957f\u7684\u91cd\u8981\u6027\u4ee5\u53ca\u5728\u4ec0\u4e48\u65f6\u671f\u3002<\/li>\n<li>\u4e0d\u8981\u5439\u5618\u592a\u591a\uff0c\u4ee5\u514d\u5931\u53bb\u4fe1\u8a89\u3002 \u9ad8\u6df1\u7684\u9690\u55bb\u548c\u4e30\u5bcc\u7684\u8bed\u8a00\u4e0d\u4f1a\u5438\u5f15\u8fd9\u4e9b\u4eba\u3002 \u4ed6\u4eec\u6709\u6570\u5b66\u5934\u8111\u3002<\/li>\n<li>\u5982\u679c\u60a8\u89c9\u5f97\u4ed6\u4eec\u5bf9\u60a8\u7684\u4ea7\u54c1\u4e0d\u611f\u5174\u8da3\uff0c\u8bf7\u4e0d\u8981\u8bd5\u56fe\u8bf4\u670d\u4ed6\u4eec\uff0c\u56e0\u4e3a\u8fd9\u53ef\u80fd\u771f\u7684\u4f1a\u60f9\u607c\u84dd\u8272\u6f5c\u5728\u5ba2\u6237\u3002 \u5f53\u4f60\u7684\u4ea7\u54c1\u53d8\u5f97\u66f4\u6709\u4ef7\u503c\u65f6\uff0c\u6700\u597d\u8868\u73b0\u51fa\u5c0a\u91cd\u3002<\/li>\n<\/ul>\n<h2 id=\"3\">\u6210\u529f\u9500\u552e\u7684\u5fc3\u7406\u6280\u5de7<\/h2>\n<p>\u5982\u679c\u4ece\u5fc3\u7406\u5b66\u7684\u89d2\u5ea6\u6765\u770b\uff0cB2B 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Snov.io<\/a>\uff0c\u6211\u4eec\u6709\u4e00\u4e2a\u4e13\u95e8\u7528\u4e8e\u5ba2\u6237\u6848\u4f8b\u7814\u7a76\u7684\u7279\u6b8a\u9875\u9762\uff0c\u4f9b\u6f5c\u5728\u5ba2\u6237\u4e86\u89e3\u6211\u4eec\u7684\u4ea7\u54c1\u5982\u4f55\u5e2e\u52a9\u50cf\u4ed6\u4eec\u8fd9\u6837\u7684\u516c\u53f8\u89e3\u51b3\u7c7b\u4f3c\u95ee\u9898\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-8554 aligncenter\" src=\"https:\/\/snovio.cn\/blog\/wp-content\/uploads\/2022\/03\/\u5fae\u4fe1\u622a\u56fe_20220330003915-300x282.png\" alt=\"\" width=\"437\" height=\"411\" srcset=\"https:\/\/snovio.cn\/blog\/wp-content\/uploads\/2022\/03\/\u5fae\u4fe1\u622a\u56fe_20220330003915-300x282.png 300w, https:\/\/snovio.cn\/blog\/wp-content\/uploads\/2022\/03\/\u5fae\u4fe1\u622a\u56fe_20220330003915-768x721.png 768w, https:\/\/snovio.cn\/blog\/wp-content\/uploads\/2022\/03\/\u5fae\u4fe1\u622a\u56fe_20220330003915.png 874w\" sizes=\"(max-width: 437px) 100vw, 437px\" \/><\/p>\n<h3>\u4f7f\u7528FOMO\u6548\u5e94<\/h3>\n<p>FOMO\uff0c\u6216\u201c\u5bb3\u6015\u9519\u8fc7\u201d\uff0c\u662f\u6211\u4eec\u793e\u4f1a\u6b63\u5728\u71c3\u70e7\u7684\u5fc3\u7406\u8d8b\u52bf\u4e4b\u4e00\uff0c\u5b83\u6307\u7684\u662f\u7531\u4e8e\u611f\u89c9\u81ea\u5df1\u843d\u540e\u4e8e\u4ed6\u4eba\u800c\u5f15\u8d77\u7684\u7126\u8651\u611f\u3002\u4f5c\u4e3a\u4e00\u540d\u9500\u552e\u4e13\u4e1a\u4eba\u58eb\uff0c\u4f60\u53ef\u4ee5\u5229\u7528\u8d76\u4e0a\u65f6\u95f4\u7684\u4eba\u7c7b\u672c\u80fd\uff0c\u4e3a\u90a3\u4e9b\u6709\u7591\u95ee\u7684\u5ba2\u6237\u63d0\u4f9b\u6709\u9650\u7684\u62a5\u4ef7\uff0c\u9f13\u52b1\u4ed6\u4eec\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\u2026\u2026\u55ef\u2026\u2026\u3002 \u5feb\u4e00\u70b9\u3002\u4f8b\u5982\uff0cMonsterInsights \u901a\u8fc7\u4e3a\u5ba2\u6237\u63d0\u4f9b\u4ee4\u4eba\u4fe1\u670d\u7684\u6298\u6263\u5e76\u8bbe\u7f6e\u65f6\u95f4\u9650\u5236\u6765\u5e2e\u52a9\u66f4\u591a\u7528\u6237\u5207\u6362\u5230\u66f4\u5927\u7684\u8ba1\u5212\uff0c\u4ece\u800c\u521b\u9020\u4e86\u4e00\u79cd\u7d27\u8feb\u611f\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.snov.io\/blog\/wp-content\/uploads\/2022\/03\/Background460.png\" alt=\"Utilize the FOMO effect\" \/><\/p>\n<h3>\u5e2e\u4f60\u5ba2\u6237\u7684\u5fd9<\/h3>\n<p>\u5f53\u4f60\u5e2e\u52a9\u67d0\u4eba\u65f6\uff0c\u4e92\u60e0\u539f\u5219\u5f88\u6709\u6548\u3002 \u4ed6\u4eec\u5e0c\u671b\u5e2e\u52a9\u4f60\u4f5c\u4e3a\u56de\u62a5\u3002<\/p>\n<p>\u5728 B2B \u9500\u552e\u7684\u80cc\u666f\u4e0b\uff0c\u901a\u8fc7\u4e3a\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u63d0\u4f9b\u4ea7\u54c1\u7684\u514d\u8d39\u8bd5\u7528\u6216\u6d4b\u8bd5\u5e10\u6237\uff0c\u60a8\u5c06\u5e2e\u4ed6\u4eec\u4e00\u4e2a\u5fd9\u2014\u2014\u5e2e\u52a9\u4ed6\u4eec\u514d\u8d39\u89e3\u51b3\u5176\u4e2d\u4e00\u4e2a\u95ee\u9898\u3002 \u5ba2\u6237\u4f1a\u6b23\u8d4f\u5b83\uff0c\u56e0\u6b64\u9f13\u52b1\u4ed6\u4eec\u8fdb\u4e00\u6b65\u8d2d\u4e70\u60a8\u7684\u4ed8\u8d39\u8ba1\u5212\u4f1a\u5bb9\u6613\u5f97\u591a\uff1a\u4ed6\u4eec\u4f1a\u89c9\u5f97\u4ed6\u4eec\u9700\u8981\u56de\u62a5\u60a8\u4e00\u4e2a\u4eba\u60c5\uff08\u8fd8\u8bb0\u5f97\u5417\uff1f\uff09\u5e76\u770b\u5230\u60a8\u7684\u89e3\u51b3\u65b9\u6848\u786e\u5b9e\u80fd\u591f\u5e94\u5bf9\u4ed6\u4eec\u5f53\u524d\u7684\u6311\u6218\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5728\u8003\u8651Snov.io\u53ef\u4ee5\u5728\u4ed6\u4eec\u5c1d\u8bd5\u6211\u4eec\u7684\u89e3\u51b3\u65b9\u6848\u4e4b\u524d\u5bf9\u6211\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\u5e26\u6765\u4ec0\u4e48\u597d\u5904\u65f6\uff0c\u6211\u4eec\u51b3\u5b9a\u8ba9\u4ed6\u4eec\u6709\u673a\u4f1a\u76f4\u63a5\u5728\u767b\u5f55\u9875\u9762\u4e0a\u6d4b\u8bd5\u6211\u4eec\u7684<a href=\"https:\/\/snovio.cn\/email-finder\">\u5916\u8d38\u5ba2\u6237\u5f00\u53d1\u5de5\u5177<\/a>\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.snov.io\/blog\/wp-content\/uploads\/2022\/03\/Background461.png\" alt=\"Do your leads a favor\" \/><\/p>\n<p>\u8fd9\u4f7f\u6211\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\u80fd\u591f\u770b\u5230\u6211\u4eec\u7684\u5de5\u5177\u5728\u884c\u52a8\u4e2d\u7684\u597d\u5904\uff0c\u6bd4\u6211\u4eec\u7528\u6765\u63cf\u8ff0\u5176\u529f\u80fd\u548c\u4f18\u52bf\u7684\u4efb\u4f55\u8bcd\u90fd\u66f4\u54cd\u4eae\u3002<\/p>\n<h2>\u603b\u7ed3<\/h2>\n<p>\u9500\u552e\u66f4\u591a\u7684\u662f\u5efa\u7acb\u5173\u7cfb\u800c\u4e0d\u662f\u9500\u552e\u672c\u8eab\u3002 \u7136\u800c\uff0c\u4e0e\u6f5c\u5728\u5ba2\u6237\u5efa\u7acb\u6709\u610f\u4e49\u7684\u5173\u7cfb\u5e76\u975e\u6613\u4e8b\u3002 \u5982\u679c\u60a8\u4e86\u89e3B2B\u9500\u552e\u7684\u5fc3\u7406\uff0c\u80fd\u591f\u533a\u5206\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u5e76\u77e5\u9053\u662f\u4ec0\u4e48\u4fc3\u4f7f\u4ed6\u4eec\u8fdb\u884c\u8d2d\u4e70\uff0c\u90a3\u4e48\u60a8\u5c06\u83b7\u5f97\u6570\u91cf\u60ca\u4eba\u7684\u65b0\u9500\u552e\u673a\u4f1a\uff0c\u6210\u4e3a\u77e5\u9053\u8981\u62c9\u52a8\u54ea\u4e9b\u56e0\u7d20\u7684\u9500\u552e\u4e13\u5bb6\u3002<\/p>\n<p>\u60a8\u62e5\u6709\u51fa\u8272\u7684\u4e0e\u751f\u4ff1\u6765\u7684\u8f6f\u6280\u80fd\uff0c\u53ef\u4ee5\u5e2e\u52a9\u60a8\u66f4\u597d\u5730\u4e86\u89e3\u60a8\u7684\u5ba2\u6237\uff0c\u6240\u4ee5\u4e00\u5b9a\u8981\u4f7f\u7528\u5b83\u4eec\uff01 \u4e0d\u7528\u62c5\u5fc3\u6280\u672f\u90e8\u5206 &#8211; \u9500\u552e\u81ea\u52a8\u5316\u5de5\u5177\u548cSnov.io CRM\u5c06\u8f7b\u677e\u5904\u7406\u3002<\/p>\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<p>\u6587\u7ae0\u76ee\u5f55 B2B\u9500\u552e\u51b3\u7b56\u5fc3\u7406\u5b66 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