{"id":7072,"date":"2020-12-03T12:44:09","date_gmt":"2020-12-03T09:44:09","guid":{"rendered":"https:\/\/snovio.cn\/knowledgebase\/?p=7072"},"modified":"2024-07-12T13:27:07","modified_gmt":"2024-07-12T10:27:07","slug":"how-to-send-html-email","status":"publish","type":"post","link":"https:\/\/snovio.cn\/knowledgebase\/how-to-send-html-email\/","title":{"rendered":"\u5982\u4f55\u53d1\u9001 HTML\u90ae\u4ef6"},"content":{"rendered":"<p>\u6709\u4e9b\u60c5\u51b5\u4e0b\uff0c\u5355\u9760\u7eaf\u6587\u672c\u90ae\u4ef6\u6548\u679c\u5e76\u4e0d\u7406\u60f3\u3002\u8fd9\u65f6 HTML \u4fe1\u4ef6\u5c31\u53ef\u4ee5\u53d1\u6325\u4f5c\u7528\u3002Snov.io \u652f\u6301\u5728\u7535\u5b50\u3001\u90ae\u4ef6\u4e2d\u4f7f\u7528 HTML \u7f16\u7801\uff0c\u60a8\u53ef\u4ee5\u8f7b\u677e\u5730\u5c06 HTML \u9875\u9762\u6216\u671f\u520a\u4f5c\u4e3a\u7535\u5b50\u3001\u90ae\u4ef6\u53d1\u9001\u3002\u4e86\u89e3\u5982\u4f55\u5728 Snov.io \u4e2d\u53d1\u9001 HTML \u90ae\u4ef6\u3002<\/p>\n<p>\u4ecb\u7ecd\uff1a<\/p>\n<ul>\n<li><a href=\"#create\">\u521b\u5efa\u4e00\u5c01\u57fa\u4e8e HTML \u7684\u90ae\u4ef6<\/a><\/li>\n<li><a href=\"#paste\">\u590d\u5236\u5e76\u7c98\u8d34\u57fa\u4e8e HTML \u7684\u90ae\u4ef6<\/a><\/li>\n<\/ul>\n<h2 id=\"create\">\u6b65\u9aa4 1. \u521b\u5efa\u4e00\u5c01\u57fa\u4e8e HTML\u7684\u90ae\u4ef6<\/h2>\n<p>\u5728\u5c06 HTML \u6a21\u677f\u63d2\u5165\u90ae\u4ef6\u4e4b\u524d\uff0c\u6700\u597d\u5148\u521b\u5efa\u4e00\u4e2a\u6a21\u677f\u3002 \u521b\u5efa HTML \u90ae\u4ef6\u53ef\u80fd\u662f\u4e00\u9879\u7e41\u7410\u7684\u4efb\u52a1\u3002 \u5982\u679c\u60a8\u559c\u6b22\u6311\u6218\uff0c\u6216\u8005\u60f3\u8981\u4e00\u5c01\u4e0e\u5176\u4ed6\u90ae\u4ef6\u5b8c\u5168\u4e0d\u540c\u7684\u5177\u6709\u521b\u610f\u7684\u90ae\u4ef6\uff0c\u90a3\u4e48\u8bbe\u8ba1\u81ea\u5df1\u7684\u90ae\u4ef6\u65e2\u6709\u8da3\u53c8\u6709\u76ca\u3002<\/p>\n<p>\u53e6\u5916\uff0c\u60a8\u4e5f\u53ef\u4ee5\u5bfb\u627e\u73b0\u6210\u7684 HTML \u90ae\u4ef6\u6a21\u677f\u3002 \u8003\u8651\u5230 HTML\u90ae\u4ef6\u7684\u590d\u6742\u7a0b\u5ea6\uff0c\u4f7f\u7528\u73b0\u6210\u6a21\u677f\u53ef\u80fd\u662f\u6700\u7b80\u5355\u7684\u65b9\u6cd5\u3002 \u7f51\u4e0a\u6709\u5f88\u591a HTML \u90ae\u4ef6\u6a21\u677f\u8d44\u6e90\u4f9b\u9009\u62e9\uff0c\u4ee5\u4e0b\u53ea\u662f\u5176\u4e2d\u4e00\u4e9b\uff1a<\/p>\n<ul>\n<li><a href=\"https:\/\/htmlemail.io\/\">HTML Email Templates<\/a><\/li>\n<li><a href=\"https:\/\/github.com\/leemunroe\/responsive-html-email-template\">Really Simple Responsive HTML Email Template<\/a><\/li>\n<li><a href=\"https:\/\/litmus.com\/community\/templates\">Litmus Templates<\/a><\/li>\n<li>Cerberus<\/li>\n<li><a href=\"https:\/\/elements.envato.com\/web-templates\/email-templates?_ga=2.156064763.137604930.1605180773-2100527134.1604479044\">Envato Elements<\/a><\/li>\n<\/ul>\n<p>\u8981\u521b\u5efa\u4e00\u5c01 HTML \u90ae\u4ef6\uff0c\u9996\u5148\u5e94\u8be5\u77e5\u9053\u4efb\u4f55 HTML \u6a21\u677f\u90fd\u5305\u542b head \u548c body \u4e24\u4e2a\u90e8\u5206\u3002<\/p>\n<h3>Head<\/h3>\n<p>\u5728 head \u90e8\u5206\uff0c\u6211\u4eec\u9700\u8981\u6307\u5b9a\u5143\u6807\u7b7e\uff08meta tag\uff09\u548c\u6807\u9898\uff08title\uff09\u3002\u6240\u6709\u7684\u5a92\u4f53\u67e5\u8be2\u3001\u6837\u5f0f\u548c CSS \u52a8\u753b\u90fd\u5305\u542b\u5728\u8fd9\u91cc\u3002\u5b83\u4f4d\u4e8e<strong>&lt;head&gt;<\/strong>\u548c<strong>&lt;\/head&gt;<\/strong>\u5185\u3002<\/p>\n<p>\u6240\u6709\u90ae\u4ef6\u7684 head \u90e8\u5206\u90fd\u7c7b\u4f3c\u4e8e\u4ee5\u4e0b\u4ee3\u7801\uff1a<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7082\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Head-seaction.png\" alt=\"Head seaction\" width=\"900\" height=\"235\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Head-seaction.png 1084w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Head-seaction-300x78.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Head-seaction-1024x267.png 1024w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Head-seaction-768x201.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<ol>\n<li><strong>&lt;!DOCTYPE&gt;<\/strong>\u7528\u4e8e\u901a\u77e5\u6e32\u67d3\u5f15\u64ce\u54ea\u4e9b HTML \u6807\u7b7e\u3001HTML \u548c CSS \u5e94\u8be5\u9075\u5b88\u54ea\u5957\u89c4\u5219\u3002\u5c3d\u7ba1\u4e00\u4e9b\u90ae\u7bb1\u5ba2\u6237\u7aef\uff0c\u5982 Gmail\u3001Outlook \u6216 Yahoo! Mail \u4f1a\u5220\u9664\u8fd9\u4e9b\u4ee3\u7801\u5e76\u5e94\u7528\u81ea\u5df1\u7684\u4ee3\u7801\uff0c\u4f46\u60a8\u6700\u597d\u5c06\u5176\u6dfb\u52a0\u5230\u81ea\u5df1\u7684\u90ae\u4ef6\u6a21\u677f HTML \u4ee3\u7801\u4e2d\u3002<\/li>\n<li><b>&lt;meta http-equiv=\u201dContent-Type\u201d \/&gt;<\/b>\u00a0\u7528\u4e8e\u901a\u77e5\u5982\u4f55\u5904\u7406\u4fe1\u4ef6\u4e2d\u7684\u6587\u672c\u548c\u7279\u6b8a\u5b57\u7b26\u3002<\/li>\n<li><strong>\u201ctext\/html\u201d<\/strong> \u7528\u4e8e\u901a\u77e5\u6e32\u67d3\u5f15\u64ce\u5c06\u4ee5\u4e0b\u6587\u672c\u5b57\u7b26\u4e32\u8bc6\u522b\u4e3a HTML\u3002<\/li>\n<li><strong>&lt;title&gt;&lt;\/title&gt;<\/strong> \u662f\u90ae\u4ef6\u7684\u6807\u9898\u3002\u6536\u4ef6\u4eba\u6253\u5f00\u4fe1\u4ef6\u65f6\u4f1a\u5728\u6d4f\u89c8\u5668\u9009\u9879\u5361\u4e0a\u770b\u5230\u5b83\u3002<\/li>\n<li><strong>&lt;<\/strong><b>meta name = \u201dviewport\u201d\u00a0<\/b><strong>\/&gt;<\/strong>\u7528\u4e8e\u5236\u4f5c\u54cd\u5e94\u5f0f HTML 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https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Body-768x283.png 768w\" sizes=\"(max-width: 899px) 100vw, 899px\" \/><\/p>\n<p>\u63a5\u4e0b\u6765\u6839\u636e\u6240\u9009\u6a21\u677f\uff0c\u60a8\u53ef\u4ee5\u6dfb\u52a0\u6587\u672c\u3001\u56fe\u50cf\u3001\u6309\u94ae\uff08CTA\uff09\u4ee5\u53ca\u66f4\u6539\u989c\u8272\u3002 \u5c06\u6bcf\u4e2a\u6587\u672c\u5757\u6216\u5143\u7d20\u653e\u7f6e\u5230\u5355\u72ec\u7684\u5355\u5143\u683c\u4e2d\uff0c\u7136\u540e\u5e94\u7528\u5185\u8054\u6837\u5f0f\u3002<\/p>\n<p>\u4ee5\u4e0b\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u5185\u5bb9\u5757\u7ed3\u6784\uff0c\u6dfb\u52a0\u4e86\u4e00\u4e2a\u4f5c\u4e3a\u5355\u72ec\u8868\u683c\u7684\u6309\u94ae\uff1a<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7075 size-full\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Body-Content.png\" alt=\"HTML Body Content\" width=\"901\" height=\"390\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Body-Content.png 901w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Body-Content-300x130.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Body-Content-768x332.png 768w\" sizes=\"(max-width: 901px) 100vw, 901px\" \/><\/p>\n<p>\u5728 HTML \u4ee3\u7801\u7684\u6700\u540e\u52a0\u4e0a\u9875\u811a\uff0c\u8fd9\u662f\u90ae\u4ef6\u7684\u7ed3\u5c3e\u90e8\u5206\u3002\u5fc5\u987b\u5728\u8fd9\u91cc\u6dfb\u52a0\u53d1\u4ef6\u4eba\u4fe1\u606f\u5e76\u9644\u4e0a\u9000\u8ba2\u94fe\u63a5\u3002\u60a8\u8fd8\u53ef\u4ee5\u6dfb\u52a0\u81ea\u5df1\u7684\u793e\u4ea4\u8d44\u6599\u94fe\u63a5\u6216\u5176\u4ed6\u4fe1\u606f\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7076 size-full\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Footer.png\" alt=\"HTML Footer\" width=\"900\" height=\"167\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Footer.png 900w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Footer-300x56.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/HTML-Footer-768x143.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u597d\u4e86! \u60a8\u5df2\u7ecf\u6210\u529f\u521b\u5efa\u4e86\u4e00\u5c01 HTML \u90ae\u4ef6! \u73b0\u5728\u60a8\u53ef\u4ee5\u8f7b\u677e\u5730\u5728\u90ae\u4ef6\u81ea\u52a8\u5316\u8425\u9500\u4e2d\u4f7f\u7528\u8be5\u90ae\u4ef6\u3002<\/p>\n<h2 id=\"paste\">\u6b65\u9aa4 2\uff1a\u590d\u5236\u5e76\u7c98\u8d34\u57fa\u4e8e HTML \u7684\u90ae\u4ef6<\/h2>\n<p>\u5728\u60a8\u7684 <a href=\"https:\/\/app.snov.io\/overview\">Snov.io \u5e10\u6237<\/a>\u4e2d\uff0c\u542f\u52a8\u201c<a href=\"https:\/\/snovio.cn\/knowledgebase\/how-to-send-automated-triggered-campaigns-with-snovio\/\">\u90ae\u4ef6\u81ea\u52a8\u5316\u8425\u9500<\/a>\u201d\u5e76\u5bfc\u822a\u81f3\u201c\u90ae\u4ef6\u5143\u7d20\u201d\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7871\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email.png\" alt=\"Block email\" width=\"900\" height=\"238\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email.png 1905w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email-300x79.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email-1024x271.png 1024w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email-768x203.png 768w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Block-email-1536x406.png 1536w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u9009\u62e9\u6e90\u4ee3\u7801\u56fe\u6807\uff0c\u7136\u540e\u5c06\u9884\u5236 HTML \u6a21\u677f\u7684\u4ee3\u7801\u7c98\u8d34\u5230\u90ae\u4ef6\u4e2d\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7078\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Insert-source-code.png\" alt=\"Insert source code\" width=\"900\" height=\"567\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Insert-source-code.png 966w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Insert-source-code-300x189.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/11\/Insert-source-code-768x484.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u7136\u540e\u70b9\u51fb\u786e\u5b9a\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow aligncenter wp-image-7101 size-full\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Insert-source-code.png\" alt=\"Insert source code\" width=\"654\" height=\"540\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Insert-source-code.png 654w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Insert-source-code-300x248.png 300w\" sizes=\"(max-width: 654px) 100vw, 654px\" \/><\/p>\n<p>\u5efa\u8bae\u60a8\u901a\u8fc7\u70b9\u51fb\u201c\u53d1\u9001\u6d4b\u8bd5\u7535\u5b50\u90ae\u4ef6\u201d\u6309\u94ae\u6765\u53d1\u9001\u6d4b\u8bd5\u7535\u5b50\u90ae\u4ef6\uff0c\u4ee5\u786e\u4fdd\u57fa\u4e8e HTML \u7684\u90ae\u4ef6\u80fd\u591f\u6309\u9884\u671f\u53d1\u9001\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"shadow alignnone wp-image-7102\" src=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Send-a-test-email.png\" alt=\"Send a test email\" width=\"900\" height=\"574\" srcset=\"https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Send-a-test-email.png 957w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Send-a-test-email-300x191.png 300w, https:\/\/snovio.cn\/knowledgebase\/wp-content\/uploads\/2020\/12\/Send-a-test-email-768x490.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u5728\u624b\u673a\u548c\u7b14\u8bb0\u672c\u7535\u8111\u4e0a\u67e5\u770b\u6d4b\u8bd5\u90ae\u4ef6\uff1b \u81f3\u5c11\u4f7f\u7528\u4e24\u4e2a\u4e0d\u540c\u7684\u6d4f\u89c8\u5668\u548c\u90ae\u4ef6\u5ba2\u6237\u7aef\u3002<\/p>\n<p>\u4e86\u89e3 <a href=\"https:\/\/snovio.cn\/knowledgebase\/limitations-of-html-email\/\">HTML \u90ae\u4ef6\u8bbe\u8ba1\u7684\u9650\u5236\u6761\u4ef6<\/a>\u3002<\/p>\n<p>\u5982\u6709\u4efb\u4f55\u7591\u95ee\u8bf7<a 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