FCA定义 Free Carrier (…named place of delivery)，指货交承运人(……指定地点)。 FCA概述 根据FCA装运条款，卖方负责在指定的交货地点办理出口…
CPT定义 Carriage Paid To (…named place of destination)，指运费付至指定目的地。 CPT概述 运费付至(CPT)装运条款要求卖方清关货物并安排运输(一种…
EXW定义 EX Works (… named place)，指工厂交货(……指定地点)。 EXW概述 EXW是“Ex Works”的缩写，买方承担大部分责任。卖方应在约定的交货地点(通常是卖方的工厂…
营销自动化，是指专为营销部门和组织设计的软件平台和技术，可以更有效地在线上通过多种渠道进行营销(例如电子邮件，社交媒体，网站等)并自动执行重复性任务。 营销自动化概述 营销自动化属于客户关系管理(CR…
Tumblr，俗称汤不热，创建于2007年，是目前全球最大的轻博客社交媒体平台。Tumblr支持用户发布图片、GIF 动图、 文字、视频、直播、音频等，形式多样自由，是深受年轻人喜爱的社交网站。 关于…
D2C，即“Direct to Customer”，意为“直接面向消费者的电子商务模式”，是传统B2B企业直接面向终端消费者销售的电商术语。 D2C和传统的零售的区别 D2C电子商务是指制造商/生产商…
AARRR概念 AARRR是Acquisition（用户获取）、Activation（用户激活）、Retention（用户留存）、 Referral（获得收益）和Revenue（推荐传播）的缩写。AA…
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